Zannyell_Chap12

Short life Span

Many companies and even celebrities use short life span ads. I know that short life span ads create a bit of a thrill and a sense of urgency to the customers. It makes the customer think that if they don't get it in that time span they will be left out, and often times they are.

5 Ways to Get Your Audience to Act on Limited-Time Offers ---https://www.crazyegg.com/blog/limited-time-offers/