Christine_Ch 12

Attracting and Retaining Readers

The amount of people who read newspapers have declined. Newspapers have tried putting in more graphics and colors to attract more readers. Then in an attempt to enforce the importance of newspapers, they have launched an ad campaign of "Smart is the new sexy". They want to remind the general public that getting their news through a good source is better than getting it on social media.

 https://www.reference.com/art-literature/newspapers-important-c63be79b087a6561