Michelle_Ch9

Jingles and Voiceovers

A jingle is a way for companies to differentiate themselves from other companies with a catchy song. While a voiceover is how the message is delivered on the screen by a narrator who is not seen. Both facets are important for the audio aspect of an advertisement and can help sell a product or service.

This video is from the tv show, The Office, where Andy is unable to remember the famous Kit Kat jingle. I thought it was humorous and showed the effectiveness of that specific jingle.

The next article lists advertisements that were voiced over by famous actors. My favorites were 4, 8, and 10. I thought this was interesting because if the celebrities voice is recognized and the listener likes that celebrity, they are more likely to pay attention or purchase the product. 

https://www.buzzfeed.com/lyapalater/commercials-you-may-not-have-realized-were-voiced-by-famo?utm_term=.cuPDDy4QyE#.gfA11DekDK