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Why do companies use creative boutiques?

https://www.linkedin.com/pulse/advantages-using-boutique-creative-agency-jo-stedman

A creative boutique is a small agency that helps a company in a creative way or helps them with their market research.

This article gives the advantages of using a creative boutique. The main advantages are that creative boutiques are flexible. They will work more with you rather than trying to accommodate to a huge agency. Creative boutiques are small. They usually come up with more creative ideas than the big companies. The reasoning for this is that in a big company not many people will speak up in a meeting, therefore, there will be less ideas for people to bounce off of. Finally, a creative boutique will save your company money. This is because you only pay for the people that are needed for your job. The creative boutiques will only bring in people that are required for your specific job. Overall, it seems that a small creative boutique agency has more benefits than using a big agency.